The right digital help — priced by the day, not the promise.
No bloated retainers, no jargon, no long tie-in. You buy agency days by the month and we spend them on the things that actually bring you enquiries. Start small, scale when it's working, stop whenever you like.
Foundations & Compliance
For homes with a dated, broken or missing website — and a rating to display.
- CIW rating displayed correctly & compliantly
- A clean, modern, mobile-friendly site (or facelift)
- Google Business Profile set up properly
- Contact & enquiry forms that actually work
Get Found
For homes ready to win more enquiries from search and AI.
- Everything in Foundations, kept up to date
- Local SEO for your town & care types
- Reviews: generate, manage & showcase
- Structured data + AI visibility (Trust Density)
Full Digital Partner
For groups who want it all handled, month after month.
- Ongoing SEO, AI visibility & content
- Occupancy campaigns (Google Ads)
- Reputation monitoring across the web
- One clear monthly report — no waffle
Everything we do, in plain English.
We mix and match these to whatever your home needs most this month. You always know what a day was spent on.
Website & compliance
- New site or facelift of your current one
- CIW rating shown correctly on every page
- Mobile-friendly, fast and accessible
- Clear enquiry & callback forms
- Fees, facilities & visiting info, done well
- Hosting & upkeep handled for you
Getting found locally
- Local SEO for your town & nearby areas
- Pages for each care type you offer
- Google Business Profile, fully optimised
- Directory & citation clean-up
- Map-pack and “near me” visibility
- Monthly ranking & enquiry tracking
Reviews & reputation
- Simple ways to gather family reviews
- Reviews displayed on your own site
- Help replying to reviews well
- Alerts when you're mentioned online
- Turning your CIW rating into a trust signal
- Quiet management of the occasional bad one
AI visibility
- Structured data so AI reads you correctly
- Content that answers the questions families ask
- Getting cited by ChatGPT, Gemini & Perplexity
- Making sure AI can actually crawl your site
- Fixing the “invisible to AI” problem
- Staying ahead as search becomes answers
Filling beds, faster
- Google Ads for urgent vacancies
- Targeted local campaigns by care type
- Landing pages built to convert enquiries
- Tracking cost per genuine enquiry
- Seasonal & occupancy-led campaigns
- Honest reporting on what worked
Send us your details and we'll tell you — free — exactly which of these would move the needle for your home, before you spend a penny.
Get my free checkThe things care managers ask us first.
Is there really no contract?
Correct. We work on a rolling calendar month that simply repeats. There's no minimum term and no notice period — if it isn't working for you, tell us and we stop at the end of the month. We'd rather earn the next month than tie you into it.
What does “a day a month” actually mean?
You're buying a day of our team's time each month at £315 +VAT. We spend it on whatever matters most for your home that month — a compliance fix one month, review-gathering the next. Need more done? Add days. It scales cleanly, and you always know what each day was spent on.
We already have a website. Do we have to start again?
Not at all. If your current site is sound we'll improve it — get your CIW rating showing correctly, tidy the important pages, and make it work harder in search. We only rebuild when starting fresh is genuinely the cheaper route to a good result.
Do you only work with care homes?
Care homes and domiciliary (home-care) agencies are all we do here. That focus is the point — we already understand CIW, occupancy, funding and reputation, so you're not paying us to learn your world.
How soon would we see a difference?
Compliance and website fixes are immediate. Local search and reviews build over a few months. AI visibility is a longer game but an increasingly important one. We'll always be straight with you about what's quick and what takes time.