Services & pricing

The right digital help — priced by the day, not the promise.

No bloated retainers, no jargon, no long tie-in. You buy agency days by the month and we spend them on the things that actually bring you enquiries. Start small, scale when it's working, stop whenever you like.

Start here

Foundations & Compliance

For homes with a dated, broken or missing website — and a rating to display.

£315+VAT / month1 day a month · rolling, cancel any time
  • CIW rating displayed correctly & compliantly
  • A clean, modern, mobile-friendly site (or facelift)
  • Google Business Profile set up properly
  • Contact & enquiry forms that actually work
Get a free check
Grow occupancy

Get Found

For homes ready to win more enquiries from search and AI.

£630+VAT / month2 days a month · rolling, cancel any time
  • Everything in Foundations, kept up to date
  • Local SEO for your town & care types
  • Reviews: generate, manage & showcase
  • Structured data + AI visibility (Trust Density)
Get a free check
Hands off

Full Digital Partner

For groups who want it all handled, month after month.

Bespokemore days, scaled to you
  • Ongoing SEO, AI visibility & content
  • Occupancy campaigns (Google Ads)
  • Reputation monitoring across the web
  • One clear monthly report — no waffle
Talk to us
Simple day rate — £315 +VAT a day. • Rolling calendar month • No long contract — cancel any time.
What the days actually buy

Everything we do, in plain English.

We mix and match these to whatever your home needs most this month. You always know what a day was spent on.

Website & compliance

Foundations
  • New site or facelift of your current one
  • CIW rating shown correctly on every page
  • Mobile-friendly, fast and accessible
  • Clear enquiry & callback forms
  • Fees, facilities & visiting info, done well
  • Hosting & upkeep handled for you

Getting found locally

Get Found
  • Local SEO for your town & nearby areas
  • Pages for each care type you offer
  • Google Business Profile, fully optimised
  • Directory & citation clean-up
  • Map-pack and “near me” visibility
  • Monthly ranking & enquiry tracking

Reviews & reputation

Get Found
  • Simple ways to gather family reviews
  • Reviews displayed on your own site
  • Help replying to reviews well
  • Alerts when you're mentioned online
  • Turning your CIW rating into a trust signal
  • Quiet management of the occasional bad one

AI visibility

Trust Density
  • Structured data so AI reads you correctly
  • Content that answers the questions families ask
  • Getting cited by ChatGPT, Gemini & Perplexity
  • Making sure AI can actually crawl your site
  • Fixing the “invisible to AI” problem
  • Staying ahead as search becomes answers

Filling beds, faster

Full Partner
  • Google Ads for urgent vacancies
  • Targeted local campaigns by care type
  • Landing pages built to convert enquiries
  • Tracking cost per genuine enquiry
  • Seasonal & occupancy-led campaigns
  • Honest reporting on what worked
Not sure where to start?

Send us your details and we'll tell you — free — exactly which of these would move the needle for your home, before you spend a penny.

Get my free check
Questions, answered

The things care managers ask us first.

Is there really no contract?

Correct. We work on a rolling calendar month that simply repeats. There's no minimum term and no notice period — if it isn't working for you, tell us and we stop at the end of the month. We'd rather earn the next month than tie you into it.

What does “a day a month” actually mean?

You're buying a day of our team's time each month at £315 +VAT. We spend it on whatever matters most for your home that month — a compliance fix one month, review-gathering the next. Need more done? Add days. It scales cleanly, and you always know what each day was spent on.

We already have a website. Do we have to start again?

Not at all. If your current site is sound we'll improve it — get your CIW rating showing correctly, tidy the important pages, and make it work harder in search. We only rebuild when starting fresh is genuinely the cheaper route to a good result.

Do you only work with care homes?

Care homes and domiciliary (home-care) agencies are all we do here. That focus is the point — we already understand CIW, occupancy, funding and reputation, so you're not paying us to learn your world.

How soon would we see a difference?

Compliance and website fixes are immediate. Local search and reviews build over a few months. AI visibility is a longer game but an increasingly important one. We'll always be straight with you about what's quick and what takes time.